Brief: In-store point of sale product demo. (International)
This Dutch company felt that a lack of knowledge by the public about effectiveness and safety of outdoor low voltage lighting might hold back sales.
With product familiarisation and a draft of key points to feature, we developed the storyboard, script and engaged actors. A crucial element of the shoot had to be filmed at night, overcoming the contrast of ambient dark conditions.
Finally, we voiced over 5 European languages, creating a successful and internationally versatile advert.
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